It is no secret that content is the foundation of any successful website. A common mistake that a vast majority of affiliates do, is to focus on new content and worry about how and when will the search engines visit their website and update their rankings with the new content. This is a daily struggle for affiliates and even more so for affiliates that have been in the business for a long period of time and have ran out of ideas and content to write about.
The solution is simple. Re-writing or updating your existing content! While re-writing content does seem daunting, it is a simple straight forward process where an affiliate can gain plenty from it. You can either update an existing article or re-write an existing article and create a whole new page for your website.
These are a few easy points an affiliate can take when proceeding to re-writing or updating an article:
Once done with re-writing or updating your article you can then check online that it is unique. There are many free tools out there created specifically for that purpose. If the above sounds like hard work and you do not think it is worth the effort, I would like to invite you to perform the following exercise. Spend some time over the next few days looking at older articles that are still getting a good amount of hits. Put yourself in the visitor's place and ponder: could I re-write or update this article and increase my conversions? The answer is yes you can. What are you waiting for?